Monday 23 November 2015

NDM case study: Globalisation

1) Is our news influenced by American cultural imperialism? What examples can you think of?
In a way, yes our news is being influenced by American culture. Although we aren't fully there yet. Some examples would be how the BBC published a story on a viral video which was entirely entertainment, another example would also be how the BBC prioritise the royal family first even though the story isn't as important as other events going on. Something like America does with the Kardashians etc.
2) Has the increased globalisation of news improved the audience experience? How? Why?
Yes, now that there is much news available it has made it easier and quicker for us to access news. It allows us to find out news live as it happens and keeps us connected with the world. One example would be the Paris attacks and how witness footage from smartphones made us feel like we are there.  

3) Has globalisation benefited or damaged major news institutions? How? Why?
Yes it has, its now a much more competitive market and there is so much news to choose from. Organisations must keep alert and be the first to publish stories to survive to gain attention, they must also try and keep unique in order to keep themselves in the market.

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